Projects

Harvest Helps Organise Success for SSI Schaefer

Working closely alongside the marketing team at long-term client SSI Schaefer, Harvest Events took responsibility for the effective planning and running of key elements within the company's annual Automation Day.

The Automation Day is a major event in the SSI Schaefer calendar and was once again a major success – showcasing the leading capabilities of Schaefer in the field of automation in today's fast moving logistics market, with particular
emphasis on the retail industry.

The event, in Liverpool, was attended by over 70 representatives from some of the country's largest and well-known retailers – and everything went without a hiccup thanks to a combined effort in planning and onsite support provided by Harvest Events and the SSI Schaefer team.

Harvest was responsible for setting up the hotel conference room before the main event, running through speaker presentations, loading usb sticks for delegate packs, organising the room layout and styling the room for maximum effect with the use of backdrops, graphic panels, lighting and products. Working closely with the onsite AV team was critical in ensuring the presentations and background music went off without any hitches.

Managing the reception desk and acting as one of the main hosts for the day, Harvest also organised a coach to ferry passengers back and forth to the second part of the event – a behind the scenes tour round the world class storage and distribution facility of TJ Morris, the UK's fastest growing discount retailer, that is now fully automated thanks to SSI Schaefer.

In addition by managing media liaison, Harvest gained a significant level of press coverage in a number of SSI Schaefer's key industry outlets, both printed and online.

Bob Jane, Business Development Manager, SSI Schaefer, said: "This year's Automation Day completely surpassed my expectations thanks to the hard work, organisational skills and effort of the team, which included Harvest, Eling Studios and the Schaefer marketing team. We keep raising the bar with each of our events and I hope we continue to do so - with the ongoing support of Harvest I am confident our events will continue to attract a high calibre of customers whilst ensuring our
ongoing active coverage within the logistics press.